To all you ghosts and goblins out there!



Two years ago we were approached by the Seattle Children’s Hospital with the opportunity to work on the art program for the hospital’s new building expansion: Building Hope. In addition to creating artwork for the new building, the team at Seattle Children’s also wanted to create new artwork for their existing campus and have the all the artwork be part of one holistic treatment as well work as a wayfinding system. The new Pacific Northwest themed navigational zones were renamed to: Forest, Ocean, Mountain and River. For the Forest zone of Building Hope we created artwork for the sky bridges, elevator vestibules, exterior artwork for the emergency department, elevator cabs as well as the zone icons themselves. The elevator vestibules were created using corian (which is a substance similar to marble) which was then routed out at various depths and back lit. It creates a beautiful effect and looks pretty neat at night.

It was such an unique experience to see the progression of a building being constructed over the span of two years. Not to mention getting to wander through an unfinished building while rocking hard hats.;) We feel honored to have been a part of this project and thanks to amazing team at Seattle Children’s, ZGF Architects, and Studio SC for being so wonderful to work with!

You can check out more images below and we’ll share some artwork from the other zones soon.

Photography by Benjamin Benschneider

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Here’s some packaging we did for Williams-Sonoma’s Pound Cake Mix, featuring a fun baked goods themed pattern that wraps around each box. The mixes come in three tasty flavors: Marbled, Meyer Lemon and Vanilla Bean.

Images courtesy of Williams-Sonoma







We had the pleasure of working with Target on a series of illustrations to celebrate the launch of Target stores in Canada. Each location was revealed throughout the day on Target Canada’s social media pages, first by showing a tight crop of the illustration and then revealing the entire image at the end of the day. There’s more to come in this series so check out Target Canada’s Facebook page for updates and see if you can guess where Bullseye will show up next!

Happy Canada Day friends!

Art Director: Allan Peters
Copywriter: Sage Rider

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It’s going to be a scorcher this weekend in the Bay Area, perfect weather for a nice glass of lemonade or limeade. Happy Friday!